The crusade to beat Motor Neurone Disease (MND) has gained significant momentum following the latest edition of FightMND’s major annual fundraising campaign.
As a result of the many challenges being experienced in the community due to COVID-19, the Big Freeze showpiece at the MCG could not proceed, but the fundraising campaign, and the sale of FightMND’s popular and iconic blue beanies went ahead, achieving a record-breaking result.
The Australian public again rallied to the cause in greater numbers than ever before, as the sixth instalment of the Big Freeze raised an incredible $11.9 million to help fund world-leading research into discovering more effective treatments and a cure for MND.
FightMND CEO Jamie Howden said the support of the community during such difficult times was extremely humbling.
“We were able to achieve an amazing fundraising total this year and that was only made possible by the continued loyal and passionate support of our great FightMND Army.
“It was a very different Big Freeze campaign to previous years, and we acknowledge the challenges everyone is facing out there at the moment, so for so many people to buy a beanie and donate demonstrates just how important people regard the need to tackle ‘The Beast’ head on really is,” Howden said.
“We were once again supported by fantastic partners such as the Federal Government, AFL, BetEasy, our loyal media partners Channel 7 and the Herald Sun as well as amazing retail partners in Coles and Bunnings that sold beanies in store nationwide for the first time ever.”
The tally raised from Big Freeze 6 takes the total funds raised from the six campaigns to over $40 million.
“Medical research is expensive and takes time so these funds are vital and will be committed to world-leading MND research with a sense of immediacy. We cannot wait because MND is still here, it still takes lives everyday so we must continue to strive to find the answers with urgency,” Howden added.
In recent months, FightMND received 44 research grant submissions from researchers and research facilities around the world, which are currently under review. The next round of research projects to be funded by FightMND will be announced in mid-September.