Don’t Say. Do. Big Freeze 10 is here.
The Big Freeze is back for its 10th year, with FightMND officially launching Big Freeze 10 in an immersive experience unlike any other, all in the aim to raise vital funds to continue the search for a cure for Motor Neurone Disease (MND).
This year’s launch included a stunning totally immersive experience at THE LUME Melbourne, our official venue partner. The experience brought to life FightMND’s 10 year journey and 9 previous Big Freeze events that have catapulted FightMND into one of the world’s leading funders of MND research.
This year’s message is a simple adaptation of one of Neale’s most famous mantras – “It’s not what you say, it’s what you do!” and Big Freeze 10 is an opportunity for everyone to DO their bit, and let their actions speak louder than words.
FightMND was founded a decade ago by Neale Daniher AO, Dr Ian Davis and Pat Cunningham, with the original Big Freeze taking place on Queen’s Birthday 2015. Sadly, Dr Davis and Pat’s wife Angie Cunningham have since passed away because of the disease. But, the legacy they helped create means the fight goes on and FightMND continues to fund critical research into cure and care for those living with MND.
FightMND has invested more than $97 million into research and care initiatives thanks to the amazing generosity of the Australian public, partners and state and federal governments. But more is needed and so ‘we go again’ with Big Freeze 10.
Every Beanie sold and donation made brings us one step towards a cure. So, team up for Big Freeze 10 and do your bit. Buy your Beanie today at Coles, Bunnings, selected Coles Express stores and online.
Keep doing, keep fighting. When you wear your Beanie with pride, you’re stepping up and fighting for Neale and everyone who has or has had MND. Share your action across social media with the hashtags #DontSayDo #BigFreeze10 and tag us @fightmnd